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Profit From Uncertainty
Published on Mar 05,2017
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Profit From Uncertainty
Published on Mar 05,2017
Profit From Uncertain examines the emerging opportunities available to all organizations. Read More
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Profit fromUncertainty ProductsProduction People Process Profits

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Shift Happens!®

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Journey ToBright Ideas

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To Capture New Customers Requires EMOTIONAL SPACE EXPERTCONNECTIONRELEVANT VALUE SERVESDIFFERENTIATION MARKET PASSIONATE

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Wealth is not gained by perfecting the known, but by seizing the unknown. ©2017 James Feldman [email protected] 312 527-1111

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WIIFM

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Seize the Opportunity Not rely on many resources 4Completely solve the problem 3 2It’s not creative 1unless it sells Innovative Solution Criterion

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Acceptable at the highest level Implementable at the lowest level 8A solution few will find 7Not produce 6 negativeside effects 5 Innovative Solution Criterion

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there were two choices:the pain of disciplineorthe pain of regret 2004 ©2017 James Feldman

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discipline had its benefits ©2017 James Feldman

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Uncertainty

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“A Tale of Two Candidates”The best of times… The worst of times

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Uncertainty

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Open: Issue Most Important to Clinton Supporters

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Open: Why Support Hillary Clinton

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Open: Issue Most Important to Trump Supporters

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Open: Why Support Donald Trump

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They said… Social media Volatile Harder to get presence critical Stock new clients The housing market to our business Market for small biz. stays stuck in the mud Unemployment StaysMore clients to Mobile back on price. Technology poised elevated for growthI heard…

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10 Ways Trump May Impact 2017Overtime Exemption Minimum SalaryAffordable Care Act IP & Emerging Techs Immigration Policy Environmental Policy Dodd-Frank New Trade Environment Capital & Capital Markets Tax Reforms ©2017 James Feldman

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Predicting Gets Complicated Uncertainty

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Reward Fresh Ideas

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©2017 James Feldman

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Change Model Map the Measure & Journey Manage AssessInnovativeness Plan Systemize Change Innovation

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Investigate insideInnovateInitiate

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Right Wrongsolution problem

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Depth DistanceDetermination

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Depth investigation identification ideationimplementation Determination impact Distance

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Champion creativity and innovation will follow

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Your mind is a container of possibilities

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Our Goal…When Opportunity Knocks DBiealPorgeupearwBeBidthfoyroaur Customers

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The types of innovation cultures Be ridiculous & willing to fail Create a passionate & inter-connected innovation culture Have a strong internal focus Keep the pipeline flowing ©2017 James Feldman

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The real trend is ©2017 James Feldman

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To build ACTIVE COMMUNITIES engage DISRUPTIVE INNOVATION

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Is there a disruptive way to profit from uncertainty?

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Change Model Explain the Focus on ‘me’ Rationale for issues Expect changeResistance 20-50-30 Choose your Rule Opening moves

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Culture eats strategy for breakfast!

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How you thinkis as important as what you think. Aha

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Aha

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Beware of AhaDistractions… disguised asOpportunities. ©2017 James Feldman

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All change is not Aha innovative.All Innovation is Change. ©2017 James Feldman

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In the past you may haveweathered the storm

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the survival of your business

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could hinge on your ability to receive, grasp and act

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the survival of your business is now

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Work/Balance Money Mgt. Business +\- Vacations Significance Success Team Building Residual Income Family Social Impact ©2017 James Feldman

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Ask yourself Question 1 1 How are we different? 2 Question 2 What do our 3 Customers need? Question 3 Why should our Customers buy it?Are we under-charging and under-earning? ©2017 James Feldman

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It’s not aboutbeing the best at what you do, but theonly onethat doeswhat you do.

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Change Model Over Wear your communicate commitmentPromiseproblems 20-50-50 Beware Rule Of bureaucracy

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Develop guiding Aha Principles of ‘what must be true’ for growth.

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profit margins cut in half

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IMPRESSOnly 10% Of CustomersMake Their Buying Decisions Based Solely On Price

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don’t reduce your prices

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Having the lowest Ahaprice is the single worst point of differentiation.

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Stop underchargingand under earning.

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question everything

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If you were starting from scratch, and there were no hindrances, no obstacles, and no limit to your resources, if anything was possible, what would you do differently?

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What does your client… Want? Need? Value? Expect?

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Your clients want Better Results.Better Outcomes.

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Clients’ power resides in theirlevel of contentment with your solutions

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How do you intend toposition or distinguish yourself from your competitors?

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What important strategic goals can beaccelerated through the use of change?What new growth opportunities should beexplored by innovative techniques?

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How can you use Innovationto support those goals?

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How are you working on your business… Differently…to enhance profit? To upsell? To provide better service? What keeps you awake at night? What keeps your client awake at night?

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What’s the biggest change or most innovativepractice, service, or product have you launchedin the last year?What product or service would you eliminate ifyou had to get rid of ‘dead weight’?

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1. Record ideas2. Recall ideas3. Recycle ideas

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Change Model Create a Explain the Outpace theReward system Know-how resisters To support needed change Get resistance Track behavior out into the open Measure results

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Set the Aha Right ToneFrom the Top.

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technology can’t truly replacepersonal service

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you are thecompetition

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keep your promise

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Keep Your Head Aha On A Swivel.

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listen to your customers & suppliers

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and learn

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…if no WIIFM your Customers switch off

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Success comes Aha from turning problems into opportunities.

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Can you personalize your buying experience? The New Demand of Personal Trust

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People buy from Ahapeople they trust. Build trust and price isn’t an issue.

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What’s your next move?

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How To Reduce UncertaintyStrengths WeaknessesConnect with your Focus on What’s InCustomers needs It For Me? and wishes Focus on your ThreatsOpportunitiesUnderstand that Making the rightselling is transfer decisions of emotions

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Proactive Customer WOW1 What’s in it for me? (WIIFM)2 Will it solve my problem?3 Cross-telling vs. cross-selling.4 Incorporate in daily B2B conversations.5 Upsell: You want fries with that…?

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create breakthrough products

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Creativity Technology InformationFlexibility Label AssociatesSuccess/ Failure Innovation Label (Change) Management Employee Tools PhysicalEmpowerment Space

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Be willing Aha to Fail.

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Logic makes people think.Emotions make people act.

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make traditionalists squirm

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AhaDrive for Change.Innovate for Growth. Lead Smarter.

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http://tiny.cc/salespatron http://tiny.cc/colorblenderTracks views & sales leads Find what color families work togetherhttp://tiny.cc/evercontact http://tiny.cc/freegraphicsKeeps your contact list updated Free images for brochures, presentations, http://tiny.cc/mailstrom Website, newsletters, etc.Organizes your email http://tiny.cc/slideshophttp://tiny.cc/MileIQ Free slides for Powerpoint or KeynoteTracks your mileage http://tiny.cc/FreeSlideshttp://tiny.cc/flipbook More Free slidesCreate turning page books http://tiny.cc/FREESHhttp://tiny.cc/youmail Thank you chocolates and unique giftsAnswers your mobile with name of caller http://tiny.cc/PP10tipshttp://tiny.cc/jfzoom PowerPoint and presentation tipsMeetings on web/record/share http://tiny.cc/Ppeffectivenesshttp://tiny.cc/namegenerator Effective Powerpoint/Keynote tipsGenerates products, service, company names http://tiny.cc/freefontshttp://tiny.cc/strikingly Free Fonts and creative resourcesFree website creationhttp://tiny.cc/sotellus ©2017 James Feldman [email protected] 312 527-1111Create real time reviews of your services

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Ready to electrify your organization ?

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We PROVIDE solutions… not deliver products. We CREATE value… not provide services.We ENGAGE our consultants'… not sell to them. We are PROBLEM SOLVERS… who charge for our WISDOM.

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What am I doing differentlytomorrow that will obtain betterresults than I achieved yesterday?

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YourJourney ToBright Ideas just started

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Contact Information 312 527•1111 Text 312 909•9700 [email protected] www.shifthappens.com

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