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'''Cue''' is an Australian women’s fashion brand established in 1968. Each Cue garment is designed in their Sydney design studio and manufactured in small quantities <ref>{{Cite web |title=Testex Trailblazers: Cue Clothing Co. director Justin Levis - Ragtrader |url=https://www.ragtrader.com.au/news/testex-trailblazers-cue-clothing-co-director-justin-levis |access-date=2024-05-06 |website=www.ragtrader.com.au |language=en}}</ref>.
'''Cue''' is a clothing store that was established in 1968. Its first store opened in the [[Strand Arcade]], [[Sydney]], Australia.<ref>{{cite news|url=http://www.theaustralian.com.au/news/executive-lifestyle/cue-founders-rag-trade-road-to-riches/story-e6frga06-1111117608757|title=Cue Founders Rag Trade Road to Riches|work=[[The Australian]]}} {{dead link|date=November 2022}}</ref> Cue predominantly sells modern fashion from [[London]] and exclusive prints.<ref name="blockshome.com">{{Cite web|url=http://tfia.assets0.blockshome.com/assets/home/6w1odPkSMnMHBSR/signs-of-life-in-textiles-sector-04-aug-2010.pdf|title=Signs Of Life In Textiles Sector|last=|first=|date=4 August 2010|website=Blocks Home|url-status=dead|archive-url=https://web.archive.org/web/20120326110557/http://tfia.assets0.blockshome.com/assets/home/6w1odPkSMnMHBSR/signs-of-life-in-textiles-sector-04-aug-2010.pdf|archive-date=26 March 2012|access-date=}}</ref>


==History==
==History==
Cue was established in 1968 and remains owned and operated by the founding Levis family. At the time of its inception, Cue made way for a new wave of young fashion inspired by the scenes in London and Paris <ref name=":1">{{Cite web |date=2018-11-28 |title=Beloved Australian fashion label Cue celebrates 50 years |url=https://www.marieclaire.com.au/fashion/cue-50th-anniversary/ |access-date=2024-05-06 |website=marie claire |language=en-AU}}</ref>.
Cue was opened in 1968 and is still wholly owned by the founding family.<ref name="todaytonight">{{cite web |author=Helen Wellings |url=http://au.todaytonight.yahoo.com/article/7959204/general/foreign |title=Foreign buyouts - Today Tonight |publisher=Au.todaytonight.yahoo.com |date=2010-09-16 |accessdate=2012-07-15 |archive-url=https://web.archive.org/web/20110218025848/http://au.todaytonight.yahoo.com/article/7959204/general/foreign |archive-date=2011-02-18 |url-status=dead }}</ref> Designs seen in Cue stores are ones that originate from Cue's head office in [[Surry Hills]], Sydney,<ref>{{cite web|url=http://www.whitepages.com.au/business/cue/surry-hills-nsw/B%7CN00W%7Ca03e5753%7CCue |title=Cue > Surry Hills NSW &#124; White Pages Australia |publisher=Whitepages.com.au |date= |accessdate=2012-07-15}}</ref> and most clothing is made in Australia.<ref name="todaytonight"/> Cue works with fabric mills in Europe to develop fabrics to the design teams' own specifications and print designs.<ref name="blockshome.com"/>


The first Cue store opened in the Strand Arcade in Sydney in 1968. Today, Cue has stores across Australia and New Zealand, including concessions in Myer and David Jones, as well as the online retailer, The Iconic <ref name=":1" />.
Cue has stores in all major cities throughout Australia and [[New Zealand]], with a store in each Myer, the exclusive department store home of Cue, nationally<ref>{{cite web|url=http://www.myer.com.au/fashion_women_our-brands.aspx |title=Fashion &#124; Women &#124; Our Brands |publisher=[[Myer]]|date= |accessdate=2012-07-15}}</ref>

Cue opened sister brand Veronika Maine, in 1998 <ref>{{Cite web |date=2000-11-17 |title=New brands have fashion house right on Cue |url=https://www.afr.com/companies/new-brands-have-fashion-house-right-on-cue-20001117-kb7cp |access-date=2024-05-06 |website=Australian Financial Review |language=en}}</ref>. In 2013, Cue acquired a major interest in designer brand Dion Lee, providing business support to the eponymous fashion label <ref>{{Cite web |title=Cue: insider secrets from our founder - Ragtrader |url=https://www.ragtrader.com.au/business/cue-insider-secrets-from-our-founder |access-date=2024-05-06 |website=www.ragtrader.com.au |language=en}}</ref>.

In 2019, Cue celebrated 50 years of fashion with an exhibition at the Powerhouse Museum<ref name=":0" />. In the same year, founder and chairman Rodney Levis was awarded a Member (AM) of the Order of Australia for his significant service to the Australian fashion retail and manufacturing industry, as well as his philanthropic work in the community <ref>{{Cite web |title=Cue founder Rod Levis wins highest recognition - Ragtrader |url=https://www.ragtrader.com.au/news/cue-founder-rod-levis-wins-highest-recognition |access-date=2024-05-06 |website=www.ragtrader.com.au |language=en}}</ref> .

Cue received the Australian Fashion Trademark in 2022 <ref>{{Cite web |last=Pattabiraman |first=Rakshnna |date=2022-05-09 |title=Australian Fashion Council unveils trademark for Aussie apparel |url=https://insideretail.com.au/sectors/australian-fashion-council-unveils-trademark-for-aussie-apparel-202205 |access-date=2024-05-06 |website=Inside Retail Australia |language=en-US}}</ref>.

In 2023, Cue presented its first standalone runway show at Afterpay Australian Fashion Week <ref>{{Cite web |title=AAFW 2023: Cue prepares to go solo with "next level" collection - Ragtrader |url=https://www.ragtrader.com.au/news/aafw-2023-cue-prepares-to-go-solo-with-next-level-collection |access-date=2024-05-06 |website=www.ragtrader.com.au |language=en}}</ref>. The show featured some of the most recognisable faces in Australian fashion including Gemma Ward, Jessica Gomes, Victoria Lee and Montana Cox <ref>{{Cite web |date=2023-05-26 |title=From Runway To Wardrobe: Shop The Looks From Cue’s First Ever Show |url=https://www.marieclaire.com.au/fashion/cue-runway-show-aafw-2023/ |access-date=2024-05-06 |website=marie claire |language=en-AU}}</ref>.

Cue Clothing Co. founder and chairman Rodney Levis was honoured with the Australian Fashion Laureate for Lifetime Achievement in 2023. The Australian Fashion Laureate award recognises excellence in Australian fashion, acknowledging the skilled professionals who have contributed to Australian fashion’s cultural and economic impact <ref>{{Cite web |last=Huntington |first=Patty |date=2023-10-12 |title=Cue Clothing Co. Founder and Chairman Rod Levis Wins Australian Fashion Laureate for Lifetime Achievement |url=https://wwd.com/fashion-news/fashion-scoops/tbc-wins-australian-fashion-laureate-lifetime-achievement-award-1235871627/ |access-date=2024-05-06 |website=WWD |language=en-US}}</ref>.


==Awards==
==Awards==
'''2007'''
=== 2011 ===

* [[Prix de Marie Claire]] Awards – Winner Best Australian Fashion Brand <ref>{{cite web |url=http://au.lifestyle.yahoo.com/marie-claire/fashion/news/article/-/9074918/2011-prix-de-marie-claire-fashion-awards-winners-list-supported/ |title=2011 Prix de marie claire Fashion Awards Winner's List Supported By Magnum Temptation - Marie Claire Magazine - Yahoo!7 Lifestyle |publisher=Au.lifestyle.yahoo.com |date=2011-03-25 |accessdate=2012-07-15 |archive-date=1 April 2012 |archive-url=https://web.archive.org/web/20120401165823/http://au.lifestyle.yahoo.com/marie-claire/fashion/news/article/-/9074918/2011-prix-de-marie-claire-fashion-awards-winners-list-supported/ |url-status=dead }}</ref>
⚫
* Myer Supplier of the Year Awards -‘Inaugural Winner Supplier of the Year’ Award
* [[Grazia Fashion Awards]] – Winner Favourite Overall High Street Chain <ref>{{cite web|url=http://www.acp.com.au/grazia-shopping-awards-2011-winners-announced.htm |title=Grazia Shopping Awards 2011 winners announced - ACP Magazines |publisher=Acp.com.au |date=2012-07-03 |accessdate=2012-07-15 |url-status=dead |archiveurl=https://web.archive.org/web/20111122222711/http://acp.com.au/grazia-shopping-awards-2011-winners-announced.htm |archivedate=2011-11-22 }}</ref>
⚫
* Myer Supplier of the Year Awards -‘Myer Concession – Store within our Store’ Award


'''2009'''

* TNT Ragtrader Fashion Retailer of the Year Awards - ‘Fashion Retailer of the Year’ Award


'''2010'''

* Myer Supplier of the Year Awards -‘Community Services’ Award


'''2011'''

⚫
* Prix de Marie Claire (2011 – 2012) Awards - ‘Best Australian Fashion Brand (Reader’s Choice)’ Award
* Grazia Shopping Awards - ‘Favourite Overall High Street Chain’ Award


'''2012'''

* Grazia Shopping Awards - Favourite High Street Brand’ Award


'''2013'''

* Prix de Marie Claire (2013 – 2014) Awards -‘Best Australian Fashion Brand (Reader’s Choice)’ Award


'''2015'''

* Prix de Marie Claire (2015 – 2016) Awards -‘Best Australian Fashion Brand (Reader’s Choice)’ Award


'''2018'''

* Online Retail Industry Awards (ORIAS) - ‘Best In-Store Initiative’ Award


'''2019'''

* Online Retail Industry Awards (ORIAS) - Best Multichannel Retailer’ Award
* The CX Awards - ‘Best Multichannel Customer Experience’ Award
* Member (AM) of the Order of Australia - Rod Levis, ‘Significant service to the Australian fashion retail & manufacturing industry’


'''2020'''

* Online Retail Industry Awards (ORIAS) - Best Multichannel Retailer’ Award



'''2021'''
=== 2010 ===
* Myer Supplier of the Year Awards – Winner Community Services Award <ref name="cue-blog">{{cite web|author=Cue |url=http://cue-blog.blogspot.com/ |title=Cue:News |publisher=Cue-blog.blogspot.com |date= |accessdate=2012-07-15}}</ref>


* Online Retail Industry Awards (ORIAS) - ‘Best Phygital Initiative’ Award
=== 2009 ===
* Power Retail All Star Bash - ‘Top Customer Experience’ Award
* TNT Ragtrader Fashion Retailer of the Year Awards – Winner Fashion Retailer of the Year <ref>[http://www.ragtrader.com.au/archives?SHOWRESULT=1B39837E-1FD6-11DE-A8D40050568C22C9,F4081C2C-904C-11DE-8D680050568C22C9,93515DCC-9C30-11DE-A6260050568C22C9&OBJECTID=E689D722-06DF-6D24-56726E44740068B5&BODYVIEW=displayBody&pagelatestArchives=155 Google Search] {{dead link|date=July 2012}}</ref><ref group=NB name=NotAwardedSince>Not Awarded Since</ref>
* Ragtrader Fashion Industry Awards - ‘Creative’ Award (Cue and Veronika Maine Design Teams)
⚫
* Prix de Marie Claire Awards – Finalist Best Australian Fashion Brand <ref name="cue-blog"/>
* Ragtrader Fashion Industry Awards - ‘Leadership’ Award (Executive Director, Justin Levis)


=== 2007 ===
* Marie Claire Prix de Excellence Awards – Winner Best Australian Fashion Brand <ref>{{cite web |author=${product_name} |url=http://westfield.com.au/au/shopping/womens-fashion-accessories/style-file/fashion-news/2011-aw/cue-awards |title=CUE - Australia's Favourite Fashion Brand as Voted By You! |publisher=[[Westfield Corporation]]|date=2011-06-06 |accessdate=2012-07-15 |url-status=dead |archiveurl=https://web.archive.org/web/20120715025752/http://www.westfield.com.au/au/shopping/womens-fashion-accessories/style-file/fashion-news/2011-aw/cue-awards |archivedate=2012-07-15 }}</ref>
* Harper's Bazaar Online Style Awards – Winner Best Australian Fashion Store <ref group=NB name=NotAwardedSince/>
⚫
* Myer Supplier of the Year Awards – Winner Supplier of the Year <ref name="cue-blog"/>
⚫
* Myer Supplier of the Year Awards – Winner Myer Concession – Store Within Our Store Award <ref name="cue-blog"/>


'''2022'''
=== 2018 ===


* Online Retail Industry Awards (ORIAS) - ‘Best Phygital Initiative’ Award
* Online Retail Industry Awards – Winner Best In-Store Initiative<ref>{{Cite web|url=https://internetretailing.com.au/327169-2/|title=Showpo wins Online Retailer of the Year at 2018 ORIAS|date=2018-07-27|website=Internet Retailing|language=en-US|access-date=2020-04-07}}</ref>
* Power Retail All Star Bash - ‘Top Innovator’ Award


=== 2019 ===


'''2023'''
* Online Retail Industry Awards – Winner Best Multi-channel Retailer<ref>{{Cite web|url=https://www.cue.cc/News/Cue-wins-prestigious-ORIAS-award|title=Cue wins prestigious ORIAS award|website=www.cue.cc|access-date=2020-04-07}}</ref>
* CX Awards - Winner Best Multi-channel Customer Experience<ref>{{Cite web|url=https://www.cue.cc/News/Cue-CXAward-ExcellentCustomerExperience-2019|title=Cue {{!}} Cue recognised for excellent customer experience|website=www.cue.cc|access-date=2020-04-07}}</ref>


* Australian Fashion Laureate Award - Rod Levis, ‘Lifetime Achievement’
==Notes==
* Inside Retail Retailer Awards – ‘Omnichannel Retailer of the Year’ Award
{{reflist|group=NB}}


==References==
==References==

Revision as of 05:57, 6 May 2024

Cue
IndustryFashion
Founded1968
Headquarters
Surry Hills, Sydney
,
Australia

Cue is an Australian women’s fashion brand established in 1968. Each Cue garment is designed in their Sydney design studio and manufactured in small quantities [1].

History

Cue was established in 1968 and remains owned and operated by the founding Levis family. At the time of its inception, Cue made way for a new wave of young fashion inspired by the scenes in London and Paris [2].

The first Cue store opened in the Strand Arcade in Sydney in 1968. Today, Cue has stores across Australia and New Zealand, including concessions in Myer and David Jones, as well as the online retailer, The Iconic [2].

Cue opened sister brand Veronika Maine, in 1998 [3]. In 2013, Cue acquired a major interest in designer brand Dion Lee, providing business support to the eponymous fashion label [4].

In 2019, Cue celebrated 50 years of fashion with an exhibition at the Powerhouse Museum[5]. In the same year, founder and chairman Rodney Levis was awarded a Member (AM) of the Order of Australia for his significant service to the Australian fashion retail and manufacturing industry, as well as his philanthropic work in the community [6] .

Cue received the Australian Fashion Trademark in 2022 [7].

In 2023, Cue presented its first standalone runway show at Afterpay Australian Fashion Week [8]. The show featured some of the most recognisable faces in Australian fashion including Gemma Ward, Jessica Gomes, Victoria Lee and Montana Cox [9].

Cue Clothing Co. founder and chairman Rodney Levis was honoured with the Australian Fashion Laureate for Lifetime Achievement in 2023. The Australian Fashion Laureate award recognises excellence in Australian fashion, acknowledging the skilled professionals who have contributed to Australian fashion’s cultural and economic impact [10].

Awards

2007

  • Myer Supplier of the Year Awards -‘Inaugural Winner Supplier of the Year’ Award
  • Myer Supplier of the Year Awards -‘Myer Concession – Store within our Store’ Award


2009

  • TNT Ragtrader Fashion Retailer of the Year Awards - ‘Fashion Retailer of the Year’ Award


2010

  • Myer Supplier of the Year Awards -‘Community Services’ Award


2011

  • Prix de Marie Claire (2011 – 2012) Awards - ‘Best Australian Fashion Brand (Reader’s Choice)’ Award
  • Grazia Shopping Awards - ‘Favourite Overall High Street Chain’ Award


2012

  • Grazia Shopping Awards - Favourite High Street Brand’ Award


2013

  • Prix de Marie Claire (2013 – 2014) Awards -‘Best Australian Fashion Brand (Reader’s Choice)’ Award


2015

  • Prix de Marie Claire (2015 – 2016) Awards -‘Best Australian Fashion Brand (Reader’s Choice)’ Award


2018

  • Online Retail Industry Awards (ORIAS) - ‘Best In-Store Initiative’ Award


2019

  • Online Retail Industry Awards (ORIAS) - Best Multichannel Retailer’ Award
  • The CX Awards - ‘Best Multichannel Customer Experience’ Award
  • Member (AM) of the Order of Australia - Rod Levis, ‘Significant service to the Australian fashion retail & manufacturing industry’


2020

  • Online Retail Industry Awards (ORIAS) - Best Multichannel Retailer’ Award


2021

  • Online Retail Industry Awards (ORIAS) - ‘Best Phygital Initiative’ Award
  • Power Retail All Star Bash - ‘Top Customer Experience’ Award
  • Ragtrader Fashion Industry Awards - ‘Creative’ Award (Cue and Veronika Maine Design Teams)
  • Ragtrader Fashion Industry Awards - ‘Leadership’ Award (Executive Director, Justin Levis)


2022

  • Online Retail Industry Awards (ORIAS) - ‘Best Phygital Initiative’ Award
  • Power Retail All Star Bash - ‘Top Innovator’ Award


2023

  • Australian Fashion Laureate Award - Rod Levis, ‘Lifetime Achievement’
  • Inside Retail Retailer Awards – ‘Omnichannel Retailer of the Year’ Award

References

  1. ^ "Testex Trailblazers: Cue Clothing Co. director Justin Levis - Ragtrader". www.ragtrader.com.au. Retrieved 6 May 2024.
  2. ^ a b "Beloved Australian fashion label Cue celebrates 50 years". marie claire. 28 November 2018. Retrieved 6 May 2024.
  3. ^ "New brands have fashion house right on Cue". Australian Financial Review. 17 November 2000. Retrieved 6 May 2024.
  4. ^ "Cue: insider secrets from our founder - Ragtrader". www.ragtrader.com.au. Retrieved 6 May 2024.
  5. ^ Cite error: The named reference :0 was invoked but never defined (see the help page).
  6. ^ "Cue founder Rod Levis wins highest recognition - Ragtrader". www.ragtrader.com.au. Retrieved 6 May 2024.
  7. ^ Pattabiraman, Rakshnna (9 May 2022). "Australian Fashion Council unveils trademark for Aussie apparel". Inside Retail Australia. Retrieved 6 May 2024.
  8. ^ "AAFW 2023: Cue prepares to go solo with "next level" collection - Ragtrader". www.ragtrader.com.au. Retrieved 6 May 2024.
  9. ^ "From Runway To Wardrobe: Shop The Looks From Cue's First Ever Show". marie claire. 26 May 2023. Retrieved 6 May 2024.
  10. ^ Huntington, Patty (12 October 2023). "Cue Clothing Co. Founder and Chairman Rod Levis Wins Australian Fashion Laureate for Lifetime Achievement". WWD. Retrieved 6 May 2024.

External links

Retrieved from "https://en.wikipedia.org/w/index.php?title=Cue_(clothing)&oldid=1222482568"